Wholesale comfort and orthopaedic footwear
Comfort footwear is one of the most profitable and loyal niches in a shoe shop: the customer who finds a last that fits well always comes back. Anatomical clogs, wide fits, removable insole and special sizes.
More than 142 references of comfort and orthopaedic footwear in the catalogue.
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Women's Mary Jane Shoes Leather and Patent Leather Burgundy Low Heel Buckle Elastic
JAM
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Women's Sand Leather Ankle Boots Heel Zip
JAM
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Women's Brown Leather Lace-Up Sneakers
JAM
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Men's Brown Leather Combination Lace-Up Shoes with Removable Insole
Riverty
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Men's Brown Leather Lace-Up Boot with Leather Welt
Route 83
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Boys' Leather Lace-Up School Shoes
Pachuli
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Types of comfort footwear we distribute
Ranges designed for delicate feet, bunions, orthopaedic insoles and customers who prioritise comfort without giving up on style.
Clogs and anatomical footwear
Clogs (some with a removable insole: their product page says so), perforated medical styles for nursing and hospitality, and lycra shoes with velcro.
Wide fits
Roomy lasts for wide feet or bunions, with velcro or elastic fastenings. For women and men, in summer and winter.
Large and special sizes
Large and special sizes that are hard to find through the usual channel. An assortment that builds strong loyalty.
Slippers and house footwear
Cloth and sheepskin slippers and comfortable styles for around the house for the whole family.
Why sell comfort footwear in your shop
It is the most loyal niche in the sector. Unlike fashion, the comfort customer does not buy on impulse: they look for a last that solves a problem (wide foot, bunion, insole, standing all day at work) and, once they find it, they return to the same shop season after season.
It has little competition and a good margin. The big chains barely stock anatomical and wide-fit footwear. If your shop covers it well, you become the local go-to for a customer base that is willing to pay for comfort and recommends you to others.
It sells all year round. Comfort has barely any season: nursing staff, hospitality workers, older people and customers with foot problems buy in any month. It is a stable sales cushion that balances the peaks of seasonal fashion.
Comfort footwear brands
We work with manufacturers specialising in comfort and anatomical footwear, selected for the quality of their footbeds and materials.
Latest catalog arrivals
A glimpse of the models we've just published. Register to see the full catalog and wholesale prices.
Frequently asked questions about comfort footwear
Do you sell footwear with a removable insole for orthopaedics?
Yes. We have clogs and shoes with a removable insole, which the customer can replace with their own orthopaedic insole: it is in high demand from orthopaedic stores and from customers under podiatric treatment. When we have confirmed that a model has one, we show it on its product page; if a model does not say so, ask us and we will confirm it before you order.
Do you have wide-fit footwear for bunions or wide feet?
Yes, we have a specific range of wide fits with roomy lasts, velcro fastenings and elastics that adapt to wide, bunioned or sensitive feet. Available for women and men, in both the closed winter shoe and the summer sandal.
Is this footwear suitable for nursing or hospitality uniforms?
Yes. We stock perforated, non-slip medical clogs, ideal for nursing staff, clinics, hospitality and professions that spend many hours on their feet. They are washable, lightweight and have a cushioned footbed. A recurring-sale product for shops near hospitals or commercial areas.
Is there a minimum order on comfort footwear?
No. As with the rest of the catalogue, we work with free assortment and no minimum order, so you can order single pairs to try a last or restock a specific size. It is ideal for gradually building a comfort corner in your shop without risking stock.
Set up your comfort footwear section
Register as a professional, browse the comfort catalogue with wholesale prices and start building loyalty with the customer who returns the most.
