Size guide · Wholesale distribution
Sizes and conversions for your shop
Check the international EU / UK / US conversion, work out the size from the foot length and clear up any sizing questions before building your wholesale order.
How to measure the foot
Three steps to get the size right
Use it to advise your customers in store or to check the fit of a new model. All you need is a sheet of paper and a ruler.
Place a sheet of paper on the floor with one edge touching the wall.
Heel against the wall and your full weight on the foot.
Mark the longest toe and measure the distance to the wall.
Calculator and conversions
Work out the size and check the chart
If the measurement falls between two sizes, we recommend the larger one. The resulting size is highlighted in the chart.
| Women's sizing | ||||||||
|---|---|---|---|---|---|---|---|---|
| EU | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 |
| CM | 22.0 | 22.7 | 23.3 | 24.0 | 24.7 | 25.3 | 26.0 | 26.7 |
| UK | 2.5 | 3.5 | 4 | 5 | 6 | 6.5 | 7 | 7.5 |
| US | 5 | 6 | 6.5 | 7.5 | 8.5 | 9 | 9.5 | 10 |
Conversions are approximate: they vary slightly by brand and last. For EU sizes (the ones in the catalogue) use the foot length as your reference. In wholesale orders you can mix sizes freely — free assortment and no minimum order.
Frequently asked questions
Can I mix several sizes of the same model in one order?
Yes. Free assortment and no minimum order: order the size run that best fits your shop, from 1 pair per size.
Which sizes should I stock most?
Sales concentrate on the middle sizes (for women around 37-39; for men 41-43) and taper off towards the extremes. Stock the middle and keep fewer units at the ends; with no minimum order you restock your best sellers without tying up stock.
Are the UK/US conversions useful for advising foreign customers?
Yes, they are a handy reference for customers from other countries or for export channels. Remember they are approximate and may vary a little by brand and last; for EU sizes use the foot length as the main reference.
Is the measurement in cm the length of the shoe?
No: here you enter the length of the FOOT. The EU size is calculated leaving room for the toes, so the shoe is a little longer than the foot.
Ready to build your assortment?
Register for free to see wholesale prices and order the size run you need, from 1 pair and with no minimum order.
